Territory Sales Manager North - General Trade ProvFoods

About ProvFoods

Job Description

ProV Foods is an integrated healthy foods conglomerate based in Mumbai, specializing in dry fruits and staples. With a focus on quality and affordability, ProV Foods offers a wide range of premium dry fruits, nuts, seeds, and spices. Every ProV product undergoes stringent quality controls to ensure the highest quality natural produce reaches our customers. Job Summary: The Territory Sales Manager (General Trade) will be responsible for leading and driving the overall sales strategy and execution across India for the General/Traditional Sale model with distributor and feet on ground approach. The primary focus will be on achieving significant growth in general trade, establishing a robust distribution network, and implementing strategic sales plans to meet business objectives. Responsibilities: 1. Complete Ownership of General Trade Sales Channel: o Lead and execute sales strategies to drive growth in the general trade sector across North Region. o Develop and manage sales budgets, set performance targets, and monitor market trends. 2. Distributor Network Development: o Establish and expand a robust distribution network to optimize product availability and reach. o Identify, onboard, and manage key distributors and partners to enhance market penetration. 3. Distributor Relationships and Marketing Schemes: o Drive the creation and implementation of marketing schemes at the distributor level to increase product visibility and sales. o Maintain strong relationships with distributors to ensure efficient operations and compliance with company policies. 4. Implementation of Robust Tracking and Reporting: o Implement touchpoint tracking mechanisms to monitor and manage customer interactions. o Develop and enforce policies for debtor management to improve cash flow and financial stability. o Prepare and present regular sales reports and performance analyses to top management. Skills: Strategic planning and execution Market and competitor analysis Sales performance management Distribution network development Customer relationship management Analytical and data-driven decision making Qualifications: Bachelor's degree in Business Administration, Sales, Marketing, or a related field Minimum experience of 3 years is a must. Extensive knowledge of the general trade landscape and distribution networks in North Region. FMCG sector experience, Food or Snacking category experience preferred (similar industry like dryfruits, nuts and seeds) Ability to travel extensively across North India as required.,