Marketing Staff Mico poly pack

About Mico Poly Pack

Job Description

Key Responsibilities: Develop and implement integrated marketing strategies that align with business goals and market positioning. Lead market research and competitor analysis to identify growth opportunities and refine campaign direction. Plan, manage, and execute location-based campaigns, events, and promotional activities that drive foot traffic and customer engagement. Build strong vendor relationships and negotiate effectively for production, printing, and event-related services. Ensure brand consistency across all marketing materials and physical touchpoints. Collaborate with cross-functional teams, especially Sales and Operations, to align marketing efforts with business objectives. Monitor campaign performance using key metrics and adjust strategies to optimize outcomes. Manage marketing budgets and ensure efficient allocation of resources to maximize ROI. Supervise field marketing staff, assign tasks, and ensure timely execution of planned activities. Report regularly to senior management on campaign progress, market insights, and brand positioning. Key Skills & Qualifications: Bachelors degree in Marketing, Business Administration, or related field Minimum 2 years of experience in a marketing role with campaign planning and execution Strong communication, negotiation, and project management skills Proven ability to manage budgets and vendors Excellent analytical and problem-solving abilities Proficient in preparing reports and presenting insights to leadership,