Head Of Performance Marketing nailinit

  • company name nailinit
  • working location Office Location
  • job type Full Time

Experience: 5 - 5 years required

Pay:

Salary Information not included

Type: Full Time

Location: Maharashtra

Skills: Digital Marketing, SEO, SEM, Social Media Marketing, Data Analysis, Marketing analytics, Leadership, Team Collaboration, Communication, Project Management, Performance Marketing, AB testing

About Nailinit

Job Description

Company Description Nailinit is a vibrant community of women who have truly "nailed it" in their lives, coming together to share their stories of strength, resilience, and success. Inspired by these journeys, we transformed this empowering community into a brand dedicated to making every woman feel more confident. We offer accessible, high-quality nail beauty and nail care products and services to the young and empowered generation. Role Description This is a full-time, on-site role located in Mumbai for the Head of Performance Marketing. The Head of Performance Marketing will be responsible for planning, executing, and optimizing digital marketing campaigns to drive customer acquisition and retention. Day-to-day tasks include managing marketing budgets, analyzing performance data, developing strategies for various digital channels, and collaborating with the creative and product teams to ensure marketing initiatives align with brand goals. Qualifications Experience in Digital Marketing and Performance Marketing Proficiency in SEO, SEM, and social media marketing strategies Strong skills in data analysis, marketing analytics, and A/B testing Ability to develop and manage marketing budgets effectively Excellent leadership and team collaboration skills Strong communication and project management abilities Experience in e-commerce or retail industries is a plus Bachelor's degree in Marketing, Business, or related field,