Field Marketing Executive Upturn United Consultancy Private Limited

  • company name Upturn United Consultancy Private Limited
  • working location Office Location
  • job type Full Time

Experience: 0 - 31 years required

Pay: INR 20000 - INR 51000 /Month

Type: Full Time

Location: 3rd Floor, Room Number 606, Salt Lake, Godrej Genesis, Sector V, Bidhannagar, Kolkata, West Bengal 700091,REF - HR Priyanka Chatterjee Salt Lake City Sector 5, Kolkata

Skills: General Skills, Communication, Teamwork

About Upturn United Consultancy Private Limited

Job Description

Key Responsibilities : -----

  • Developing and Implementing Marketing Strategies:
  • This includes creating and executing localized marketing campaigns, organizing promotional events, and conducting product demonstrations. 
  • Customer Engagement and Feedback:
  • Field Marketing Executives interact directly with customers at various locations like retail stores, events, and trade shows. They gather feedback on products and services, which helps improve marketing strategies and product development. 
  • Lead Generation and Sales Support:
  • They play a vital role in generating leads and supporting the sales team by providing them with qualified prospects and building relationships with potential customers. 
  • Market Research and Analysis:
  • They analyze market trends, identify opportunities, and assess the effectiveness of marketing campaigns. 
  • Relationship Building:
  • They build and maintain relationships with retailers, suppliers, and other stakeholders to enhance brand visibility and market reach. 
  • Collaboration and Communication:
  • They work closely with the marketing team, sales team, and other relevant departments to ensure alignment and effective execution of marketing strategies. 
  • Reporting and Analysis:
  • They track key performance indicators (KPIs), analyze data, and prepare reports on the effectiveness of field marketing activities. 

Required Skills and Qualifications :

  • Marketing Knowledge:
  • A strong understanding of marketing principles, strategies, and tactics. 
  • Communication and Interpersonal Skills:
  • Excellent communication skills to interact with customers, build relationships, and present information effectively. 
  • Analytical Skills:
  • Ability to analyze market data, track campaign performance, and identify areas for improvement. 
  • Problem-Solving Skills:
  • Ability to identify and resolve issues that arise during field marketing activities. 
  • Organizational Skills:
  • Ability to manage multiple tasks, prioritize activities, and meet deadlines. 
  • Adaptability and Flexibility:
  • Ability to adapt to changing market conditions and adjust strategies accordingly.