Digital Marketing Manager Hiring Roots

Job Summary: We are seeking a results-driven Digital Marketing Professional to manage and grow our online presence across various platforms. The ideal candidate will have experience in SEO, content creation, social media, email marketing, paid ads, and performance analytics.

Key Responsibilities:

Search Engine Optimization (SEO):

Perform on-page and off-page SEO to improve website rankings.

Conduct keyword research and implement effective SEO strategies.

Build high-quality backlinks and manage link-building campaigns.

Content Creation & Marketing:

Write and manage engaging content for blogs, websites, and landing pages.

Create compelling ad copies and email content aligned with campaign goals.

Coordinate with designers and video teams for visuals to support content.

Social Media Management:

Manage and grow company presence on Facebook, LinkedIn, and other platforms.

Create, schedule, and monitor posts and engagement on social platforms.

Plan and execute organic and paid campaigns.

Google Ads & Paid Campaigns: Create, monitor, and optimize Google Ads campaigns to drive leads and traffic.

Develop PPC strategies and manage budget allocation for better ROI.

Email Marketing: Design and execute targeted email campaigns using tools like Mailchimp, Sendinblue, etc.

Maintain and grow subscriber lists while ensuring high open and click rates.

LinkedIn & Facebook Page Management: Regularly update and optimize LinkedIn & Facebook company pages.

Engage with followers and build brand reputation and visibility.